Presentation design blog

You've probably been there. Someone from the sales team sends over a deck for review and it looks nothing like your brand. Wrong blue. A font you don't recognize. A chart style that belongs in a 2014 annual report. You ask how it happened, and the answer is always the same: "I just used the template." That's the real problem with most PowerPoint templates. They look fine when they leave the design team. But the moment they hit 10, 20, or 50 different users, they start to drif

CPG teams present constantly. Retailer meetings, category reviews, sales updates, launch recaps, internal planning sessions - presentations are the connective tissue between strategy and execution. That volume is exactly why branded PowerPoint templates matter, and exactly why so many of them fail. Most branded CPG templates are built to look polished. But "polished" and "on-brand" aren't the same thing. A template that doesn't reflect the actual visual identity of your produ