A great sales pitch starts with a great story. And to tell it well, you need to know how to reach your audience.
Why is that so important? Because the most effective sales presentations aren’t about having the best numbers or even the best product/service. They are about making the audience feel good about choosing you.
With a few simple techniques, you can start to tailor your decks to connect with your audience and reflect the things that matter most to them.
Read more on our Medium blog.